Fueled by some of the best business incentives and living conditions in the US, companies in e-commerce, retail, new energy and high tech are centralizing operations and distribution locations in Northern Nevada…
For many years, the Reno-Sparks area has been distribution hub for the Western United States. Its proximity to California and the Western US, and business-friendly tax structure make it a natural for businesses looking to domicile their west coast logistics operations – providing access to rapidly growing consumer markets in excess of 75 million people.
“The Reno-Sparks area is special when it comes to logistics and distribution,” said Mike Kazmierski, CEO of EDAWN (The Economic Development Authority of Western Nevada). “We are essentially the center of the West from a distribution and e-commerce perspective, with not only a superb business climate but a wonderful place to live as well,” he said.
In addition to its inherent logistical advantages, other factors have created a perfect storm for Nevada to surge ahead as a logistics and economic development hotspot.
The Dramatic Shift in Consumer Expectations over the past 5-10 years has put the onus on the supply chain to be the final differentiator in the marketplace. E-comm and omni-channel requirements are forcing manufacturers and retailers to rethink their logistics capabilities to enable cost-effective, instant delivery – moving toward next day/same day in some cases. This mentality (I want it now or I’ll go somewhere else) is forcing distribution networks to become more decentralized, and alliances with transportation and 3PL partners to become more strategic. The shift in consumer expectations is forcing innovation in the supply chain. “The past 3 years has seen a real shift in e-comm companies looking at Northern Nevada,” says Russ Romine, VP of Transportation for LEGACY Supply Chain Services. “The value proposition for 3PL order fulfillment has shifted from cost center to a strategic enabler of sales and business growth.”
The Rapid Growth of Emerging Industries has presented opportunity for states to innovate the ways in which they attract entrepreneurial new businesses in sectors such as new energy, e-commerce, data storage and high tech. While companies in these new industries seek advantages from a business and tax incentive standpoint, they also typically place high value on culture, education and other quality of life factors for their people.
To keep up with these shifts, Nevada has adapted to become an economic development innovator – attracting and retaining businesses with financial and quality of life advantages.
So Why Are Companies Choosing Northern Nevada?
Northern Nevada has become an innovator in economic development and entrepreneurialism, logistics and supply chain infrastructure, and overall quality of life. The region is and always has been a hotspot for west coast distribution, today it stands of the brink of becoming one of the most vibrant economic hotspots in the country. Learn more about the business advantages of Northern Nevada.
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